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Profile
Updated over a month ago

Profile consists of four tabs that let you dive deep into the performance of your content. You can navigate between them right under the Profile avatar.

Overview

Profile - Overview Tab

Platforms Summary

On each card, you can see a quick summary of your recent activity on each platform you connected.

  • Engagement - your total Engagement in the last 90 days

  • Posts - your total number of Posts in the last 90 days

  • Engagement Rate - your median Engagement Rate from the last 90 days

  • Followers - how your follower count changed in the last 90 days

Posts

Summary of all your most recent posts on all platforms.

Click the image to see the metrics of the post.

Posts Summary

Summary of metrics from your content in the last 90 days.

Affinity

Based on the Content you create we find similarities between your Profile and the Profiles of others. You can use them to connect with new friends and collaborate with people interested in the topics you’re interested in.

Click the Profile in the Affinity section to open their Social Media account.


Analytics

Here you can analyze the performance of your recent content or see the breakdown of your audience. Switch between tabs by clicking badges.

Profile - Analytics Tab

Content Health

Engagement Rate by Platform

See your Engagement Rate on each platform in the last 90 days.

Engagement Rate is calculated by taking the median Engagement from your post from the last 90 days and dividing it by your current number of followers

Engagement Rate by Content Type

See your Engagement Rate on each Content Type in the last 90 days.

Engagement Rate is calculated by taking the median Engagement from your post from the last 90 days and dividing it by your current number of followers

Engagement Rate by Platform in Time

See how your engagement on each platform changed over time.

The content you created is grouped by the date you posted it. On the chart, all of the engagement a particular post collects is assigned to the date it was posted on.

Count of Posts (Last 90 Days)

See how many posts you have created in the last 90 days.

Audience

Audience data comes from the social accounts you’ve connected. You can also see the same data directly inside e.g. Instagram App.

Location

See where your audience is located.

Gender

See the gender breakdown of your audience is located.

Age

See the age breakdown of your audience is located.


Content

Summary of all your posts on all platforms and best performing hashtags.

Click “+ Add Filters” to search your content by available filters.

Profile - Content Tab


Mentions

Analyze and search mentions of your Profile and Profiles you’ve mentioned. You can view mentions as pieces of Content or grouped by Profiles.

Profile - Mentions Tab

About Profile

See pieces of content from other Creators that mention your account.

By Profile

See your pieces of content that mention other Creators.

Instagram Stories

Here you can see and analyze your Instagram Stories.

You must connect your Instagram Account to see your content.

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